What is Custom Mylar Packaging and Who Needs It?
In today’s competitive market, custom packaging plays a major role in how brands stand out. One type of packaging that’s gaining massive popularity across multiple industries is Custom Mylar Bags.
If you’re new to the concept or considering it for your brand, you’re in the right place. This beginner’s guide breaks down what custom Mylar packaging is, its key benefits, and who can benefit from it.
What is mylar packaging?
Mylar is a the name used for a type of stretched polyethylene terephthalate (PET) film. It’s known for its strength, durability, flexibility and excellent barrier properties. While the word “Mylar” often refers specifically to DuPont’s original material, it’s commonly used today to describe a wide range of PET films.
When used in packaging, Mylar bags are valued for their:
• Oxygen resistance
• Moisture resistance
• Light protection
• Puncture and tear resistance
Because of these properties, Mylar packaging keeps products fresh, protected, and visually appealing.
What makes it "custom"?
Custom Mylar Packaging means that the bags or pouches are printed, sized, and finished according to your brand’s unique needs.
Customization options include:
• Full-color printing (front and back)
• Custom sizes and bag shapes
• Matte or glossy finishes
• Window cutouts to show the product inside
• Child-resistant zippers
• Tear notches and hang holes
• Foil-lined or transparent options
In short, custom Mylar packaging turns your plain pouch into a branded experience.
Why are custom mylar bags popular?
There are many reasons why you see mylar bags everywhere now — from dispensaries to food aisles to tech stores.
Some key benefits include:
1. Product Protection
The durability of Mylar material keeps products safe from moisture, UV light, and air. This extends shelf life and maintains product quality.
2. Brand Identity
Custom Mylar bags give businesses a high-end, cohesive look. Strong branding builds trust and attracts customers.
3. Versatility
Mylar packaging works for so many industries. It can hold anything from coffee beans to vitamins to electronics.
4. Consumer Convenience
Features like resealable zippers, tear notches, and stand-up pouches make Mylar bags easy to use.
5. Eco-Friendly Options
Modern Mylar can be made with recyclable, biodegradable, or reduced-plastic films, giving businesses a more sustainable option.
Who benefits from custom mylar bags?
You may be wondering if custom Mylar packaging is right for your business. Here’s a look at industries that use it every day:
1. Food Industry: Food-grade Mylar keeps products fresh by sealing out moisture and oxygen, ensuring that flavors and textures stay intact.
• Snacks
• Coffee and tea
• Jerky
• Dried fruits and nuts
• Powders and mixes
2. Cannabis Industry: Custom-printed, child-resistant Mylar bags comply with legal requirements while giving cannabis brands a chance to showcase bold designs.
• Flower
• Pre-rolls
• Edibles
• Vape cartridges
3. Health and Wellness: Supplement packaging needs a protective barrier and strong brand visibility — both strengths of Mylar packaging.
• Supplements
• Vitamins
• Protein powders







4. Pet Products: Pet owners expect fresh, high-quality products, and custom Mylar bags help brands deliver that — literally and visually.
• Pet treats
• Pet supplements
5. Cosmetics and Personal Care: A polished look and protective barrier make Mylar packaging ideal for cosmetics and self-care products.
• Bath salts
• Face masks
• Sample kits
If you're thinking about using custom mylar bags...
Here’s a simple starter checklist:
• Define your product type (food, supplements, cosmetics, etc.)
• Choose the size and shape of your bag
• Decide on finishes (matte, glossy)
• Design your artwork or hire a designer
• Pick extra features (zipper style, tear notches, hang holes)
• Get professional samples before bulk ordering
Working with an experienced packaging partner, like us, makes all the difference!
Ready to Get Started? Custom Mylar Bags are the ultimate way to protect your products, grow your brand presence and give your customers an amazing experience.